Factors are the parameters that the search engine uses to evaluate a site and assign it a certain position in the results. Now the codes have been sorted down to the smallest detail we tell you what useful things were found. The list of factors is real what actually got into the public domain in the leaked document factors are marked as canceled and as unused. As a result criteria remain that can be considered valid. For ease of perception experts have divided them into groups for example the block with user behavior and traffic features includes the following items yandex ranking factors total traffic and organic.
The number of search queries for both the site and its pages; separately – user factors. from organic results bookmarking of a site or pages the number of returned users as a percentage and recent urls are taken into account. We are talking about whether users found what Mobile App Development Service they needed on the site and returned did not return to the search results; traffic .ing from wiki; average domain positions taking into account all queries. The criteria regarding url structure are as follows the presence of numbers in addresses which is a negative signal; presence of keywords; nesting level.
A lot of attention is paid to backlinks presence of backlinks from main pages they are considered more important when .pared with links from internal pages; link age; presence of keywords in backlink anchors; ratio of high quality and low quality backlinks. Factors affect the overall quality of content texts on one domain volume of advertising on pages as well as embedded videos that are damaged – this factor is negative; availability of js api maps for example yandex.maps; age of documents as well as recent changes. Among other important factors it is worth highlighting the age of the domain.