with emotions Neuromarketing is

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our Privacy Policy . Discover what neuromarketing is and learn about the strategies of brands that connectthe union Bolivia Mobile Number List between science and marketing techniques. Based on studies related to brain processes and how they are triggered, neuromarketing seeks to measure neurobiological activities when there is exposure to brands, advertisements and other marketing strategies. Guest Author Ago 1, 19 | 10 min read neurosales techniques Has it ever happened to you that someone asks you why you like something and you don't know how to answer? You search your mind for justifications, but there doesn't





seem to be a concrete reason. And, contrary to what we like to believe, human beings are highly irrational. Or how do you explain those superstitions of “knocking on wood” or avoiding going under a ladder? This is why the most successful brands are those that, in addition to offering an excellent product or service, connect with those deep emotions and motivations that live in our unconscious. Today there are tools such as neuromarketing that seek to provide scientific guidance to brands so that they make better decisions and get closer to their consumers. What is neuromarketing Neuromarketing is, in short, neuroscience applied to marketing. It seeks to understand behaviors related to brands and the purchasing process based on neural activity . It