This strategy has become one of the popular methods

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Specifically, Digital Marketing includes Internet marketing and other forms such as multi-channel marketing, direct marketing, marketing on mobile devices, video marketing, content marketing and advertising on television stations. digital image.Direct Marketing plays an important role in marketing strategies.  of reaching customers and is widely applied in business marketing strategies. If you are still wondering what Direct Marketing is ? What is the role of direct marketing? Read the article now What is Direct Marketing? 4 construction steps and 7 examples of Direct by Miko Te c h below to find your answer! Quick view What is Direct Marketing? What is Direct Marketing? Direct Marketing or direct marketing is a form of marketing that focuses on direct communication between businesses and customers through one or more different marketing channels.



In this campaign, businesses will interact directly with each customer or a group of Email Data target customers. Communication with customers is often through many different direct marketing channels. This creates a closer relationship with customers, enhancing interaction between both sides to boost sales and bring profits. What is direct marketing? What is direct marketing? Direct marketing has two characteristics : Send messages directly to customers through commercial communications Emphasize positive and measurable feedback from customers Difference between Direct Marketing and Indirect Marketing Direct marketing is a direct marketing strategy . In which, products or services are advertised and sold directly to target customers through channels such as email, phone, mail, sales literature or direct advertising. The goal of direct marketing is to build direct relationships with customers.



From there, this strategy helps increase sales and retain current customers. Meanwhile, indirect marketing is an indirect marketing strategy. In particular, products are advertised through channels such as mass media, television advertising, online media and internal marketing. The goal of indirect marketing is to create brand awareness and build relationships with customers. Indirect marketing is used to strengthen brand position and affirm its reputation in the market. Role of Direct Marketing Direct Marketing plays an important role in businesses' marketing strategies, specifically: Enhance interaction : Direct marketing allows businesses to create a direct connection with customers, increasing interaction and information sharing between both parties.