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Shortening" the path for the user to find what he is looking for. What is the best strategy for Google Ads? In reality, there is no absolute best strategy. Each activity requires particular attention and a tailor-made campaign structure, but we can safely say that, for those who need to sell online, these campaigns are certainly indispensable: Search Brand : it is important to protect your brand on Google otherwise it will be easy.
For both competitors and online sales giants to place their ads before yours. By doing so, you keep the attention of users who are looking for you on your site, preventing them from being swallowed up by Amazon - or even C Level Contact List worse - by some competitor who sells the same products as you, taking away your margin in the first case but above all sales in the second. Dynamic Search : this campaign will take advantage of all the excellent work.

Done by colleagues specialized in SEO and will ensure that, for every search on Google to which a page on your site is relevant, it will appear among the sponsored ads, avoiding large efforts of time and struggle to create ads for each page or section of your site. However, it is not quite as simple as it seems: without due attention this campaign could attract numerous incorrect searches, leading to an unnecessary waste of budget.
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